You may have the best product or service in your industry, but if no one knows about it, you won’t make any sales. The good news is that there are several things you can do to get more people to find your business online. One great way to boost your visibility is to claim and optimize your Google My Business listing.
Google My Business is a free platform offered by Google that lets business owners create a profile for their business.
1. Claim your business listing
There are a few simple things you can do to increase your chances of being found online. One of the most important is to make sure your business is claimed and verified on Google, and other online directories.
When you claim your business listing, you’re able to control the content and make sure it’s accurate. You can also add photos, videos, and special offers. Customers are more likely to trust businesses that have complete and accurate information listed online.
2. Verify your business listing
Local SEO is one of the most important aspects of your online marketing. It can be the difference between customers finding you or your competitor. And one of the most important factors in local SEO is your business listing.
There are a few things you can do to verify and optimize your business listing on the business listing site. First, make sure your business name, address, and phone number (NAP) are consistent across all directories. Second, add as much information as possible to your listing, including website, hours, products and services, and social media links. And third, use Google My Business to claim and verify your listing.
3. Optimize your business listing
Local SEO is becoming increasingly important as more and more people use their smartphones to search for businesses nearby 61% of people have purchased as a result of a local search on their Smartphone.
There are a few things you can do to optimize your business listing and improve your local SEO. First, make sure your business is listed on Google My Business and other important directories. Next, make sure your business information is accurate and up-to-date. Finally, use relevant keywords in your business description and title.
4 Use keywords in your listing
Keywords are essential for businesses when it comes to online marketing. To be found by potential customers, businesses must use the right keywords in their online listings and website content.
Not sure which keywords to target? Start by doing some research. Use Google’s Ad Words Keyword Planner to see what people are searching for related to your products or services. You can also use Google Trends to see how frequently certain keywords are being searched for.
Once you have a list of targeted keywords, make sure to use them throughout your online listings and website content. This will assist you in attaining a higher position in the search engines.
5 Track traffic from Business Listing
There are a few important metrics to track to determine the effectiveness of your business listing from the business listing site. The first is website traffic. You can use Google Analytics to track how many people are visiting your website from your business listing.
Another important metric to track leads. You can use a tool like Hub Spot or Lead Pages to track how many leads are coming in as a result of your business listing. This will help you determine whether or not your listing is driving valuable leads to your business.
Finally, you should track conversions. This will help you determine whether or not people are taking the actions you want