Rolex’s journey so far…
Rolex is one of the most prestigious watchmakers in the world. It is a brand that has maintained its position as one of the finest watch brands for over 100 years. The company was started in 1905 by Hans Wilsdorf as Wilsdorf and Davies. In 1908, foreseeing the importance of the brand concept, Hans Wilsdorf came up with the name “Rolex” to sign his creations and registered Rolex as a brand name in Switzerland.
For over 100 years, Rolex has been manufacturing some of the world’s most iconic wristwatches. Rolex watches are not just considered accessories; they are considered to be status symbols, much like a fine piece of jewelry. Rolex watches are often in high demand, and coming across models available for sale in a retailer can be challenging.
Rolex – Swiss Made
Rolex’s watchmaking prowess is undeniable. The brand has registered more than 500 patents in their pursuit for watchmaking perfection, and is headquartered in Geneva. They also strive to keep things “in-house”, and that’s why they dedicated multiple facilities in Switzerland to meet their own stringent quality requirements. From their base for case and bracelet manufacturing in Plan-les-Ouates, to the production site for their own mechanical movements in Bienne, and the development of watch dials in Chêne-Bourg, every component of a modern Rolex watch is made in Switzerland!
Why Rolex is so valuable?
Hans Wilsdorf wanted Rolex watches to be elegant and reliable, and for each Rolex watch to be an ambassador for quality. You’ve probably seen them on movie stars, rock stars, and professional athletes. More than just precision timepieces, Rolex watches are regarded as status symbols. In 1910, a Rolex was the first wristwatch ever to receive a chronometer certificate – an official mark of precision – granted by an official watch rating center in Switzerland.
The value of Rolex watches is unique in the industry,in the sense that buyers will almost always either retain the value of their watch or it will likely raise in value.Popular Rolex models from the Submariner, GMT-Master II, or Cosmograph Daytona collections can command 100-200% increase in worth on the pre-owned market compared to MSRP!
More importantly, the quality of Rolex mechanical movements, case, and bracelet, is simply peerless. Rolex has proven decades of innovation, and their pursuit of continuous improvement for all aspects of watchmaking captivates and inspires their discerning customers.
Where to find Rolex watches?
Official Rolex Retailers are appointed by the brand to sell and maintain their products, and nothing beats experiencing first-hand the feel of a Rolex, versus viewing images and videos on the internet. Rolex produces luxury watches in various sizes, colors, materials, and decorative options, and Official Rolex Retailers can guide you through a wide range of classic or sporty models, and advise you on watches that you might not have came across during your research!
Conclusion We hope that if you are looking for a new watch, the tips we have shared here can be of help. If you have questions about buying or wearing a Rolex, feel free to ask them in the comment section below.